A student perspective of the strangest semester in over 50 years
It has undoubtedly been one of the strangest semesters in the past 50 years ago. We started out as a we normally do then things changed suddenly in late February. Cases of the Coronavirus had appeared in Washington State and schools there started to close to slow the spread. In early March there were reported […]
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We are in uncharted water
These indeed are strange days. COVID-19 has upended life here in so many ways and one of the challenges is that we’ve moved all of our classes to online instruction. This is the first time that I’m teaching an entire class online. Here’s how it went down, on the morning of March 9th a few […]
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My Solar Charger
Every year my digital marketing class (Mktg 417) finds a product that would have good sales online. The students are tasked with creating a Facebook ad for the product and then we create the website and run the ad. Then we track the audience to the page using Google Analytics. This year’s winner is a […]
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The chaos (and growth) in the entertainment industry
Last week I had the pleasure of attending a talk given by our own Professor Dan Wolfe where he talked about how much the entertainment industry (TV and movies) has opened up. This is largely brought on by the online streaming services such as Netflix, Disney+, and Apple who are creating their own content. We’ve […]
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More municipalities are restricting Airbnb’s
Last year (2019) both Los Angeles and Washington D.C added more restrictions on Airbnb rentals. Both locations require hosts to only list their primary residence and put a restriction on how long the property can be rented via Airbnb (120 days and 90 days respectively). Toronto is implementing similar regulations in 2020. The rationale behind […]
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Blue-Light Glasses (Social media marketing)
For our social media marketing class the students were tasked with coming up with a product that we can sell via Shopify using dropshipping. The product that came out on top was blue-light glasses. The had was shown on Facebook from coast to coast and generated dozens of views. If you want to view our […]
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Stuck in the middle with you….
This morning, while I was dropping my daughter (9) at school a police office approached me to tell me that I had to move my car. I asked if I had parked in a no parking zone. He said that didn’t matter, I was blocking traffic, he could have my car towed because I was […]
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Dropshipping – selling something that you don’t own to people you will never meet
The dropshipping phenomenon is expanding daily and while the business model will likely change and morph into something different than it currently is. It represents a very interesting way for people to make money by connecting manufacturers with sellers. In a nutshell, thousands of products are sold by manufacturers via marketplaces such as Aliexpress.com There […]
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Volunteer at a Non-Profit
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Jobs (ch.16-35)
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